• Earn Hearts with each purchase.
• Redeem Hearts for rewards.
• Unlock exclusive VIP perks.
To get started, join now!
Use cash, credit/debit card or skip the line and pay right through the app.
You’ll always collect Hearts.
As you earn Hearts, you can redeem them for Rewards like — 50% off any drink!
Start redeeming with as few as 5 Hearts.
Earn 1 Heart for every $5 spent.
As you collect Hearts, you’ll move up tiers, where a Heart multiplier makes earning even faster!
Exclusive perks — just because you joined <3
Celebrate your special day with a $5 credit
Mark your FeelLove milestone with a $5 credit
Supercharge your rewards with 2x Hearts for every tier!
Unlock exclusive promotions crafted just for our most loyal members!
Turn Hearts into your FeelLove favorites!
50% Off Entire Order
“Hearts” are earned by making purchases and act as points that can be redeemed for discounts on future purchases. Earn 1 Heart for every $5 spent—or move up tiers to earn even faster!
Start redeeming with as few as 5 Hearts!
You start as a Cherub, earning 1 Heart for every $5 spent. As you collect Hearts, you move up to Angel and Archangel tiers. Each tier multiplies your Hearts: Angel gives you 1.5 Hearts per $5, and Archangel gives you 2 Hearts per $5 (Double Hearts!). Tiers are based on Hearts earned over a rolling 12-month period.
Tiers are a based on your total Heart accumulation over a rolling 12 month period. Keep earning to stay on top!
Yes, hearts do expire 12 months after you earn them.
Don’t worry—we’ll remind you 14 days in advance.
Make any purchase at a FeelLove location in Utah or Colorado to earn 1 Heart per $5 spent.
